Post by account_disabled on Mar 7, 2024 10:48:10 GMT
Traditional commerce vs. electronic commerce… How can traditional commerce be saved from the unstoppable growth of electronic commerce? The reality is scary and the concern of retail trade is increasing, not only for small businesses but also for large chains. The situation of retail trade in the US is alarming. Thousands of stores are closing in what is becoming the largest wave of retail store closures in decades. In the coming months, more than 3,500 stores are expected to close their doors, large companies such as Payless, RadioShack, The Limited, Family Christian, JC Penney, American Apparel, Abercrombie&Fitch, Staples, Guess or Macy's, are part of the long list of retail giants that reduce their number of stores in unprofitable locations, in order to stop their losses. Some, like Bebe, close all their stores to focus on increasing their online sales, others go bankrupt. You can expand this information in this extraordinary article by Laureano Turienzo that I recommend you read, but first, you can continue reading this .
Taking into account that the US is the country that sets the trends , the data makes the legs tremble. It is true that we must take into account that the US is the country with the most square meters of stores per person in the world; 23.5 square Paraguay Mobile Number List meters per person, followed by Canada with 16.4 and Australia with 11.1. Also, "consumerism" has long been a hallmark of American society. In addition, the purchasing power of Americans has also decreased, causing purchasing habits to change. But, perhaps, the main cause of this general decline in physical establishments is electronic sales. In Europe and Spain the process is being less acute but... Will it end up happening? In this article we are going to study the topic and, most importantly, we are going to offer you some solutions that, from my point of view, may be useful to you. Page Contents [ Show ] Traditional Commerce vs Electronic Commerce The existence of a new scenario of consumer habits , social and technological changes, which cannot be turned away, is indisputable.
Thinking that a commerce model, conceived decades ago, can adapt to this new environment without any adjustments is naive. The question would be : How can a small business compete in this situation? The situation in Spain regarding traditional commerce vs. electronic commerce According to the Total Retail 2017 report , online shopping is growing significantly in Spain. Purchasing habits are getting closer to the world average, although we are still far from our surrounding countries. Spanish consumers continue to prefer the physical store but, despite this, the number of consumers who go there at least once a week has been reduced by more than 20%. They highlight the motivations of consumers to go to traditional stores. 80% of those surveyed highlight greater knowledge of the product. For 71%, the most important thing is to quickly check the availability of the product in other stores. 60% value personalized offers in real time. And for 58% the most important thing is an attractive and innovative environment.
Taking into account that the US is the country that sets the trends , the data makes the legs tremble. It is true that we must take into account that the US is the country with the most square meters of stores per person in the world; 23.5 square Paraguay Mobile Number List meters per person, followed by Canada with 16.4 and Australia with 11.1. Also, "consumerism" has long been a hallmark of American society. In addition, the purchasing power of Americans has also decreased, causing purchasing habits to change. But, perhaps, the main cause of this general decline in physical establishments is electronic sales. In Europe and Spain the process is being less acute but... Will it end up happening? In this article we are going to study the topic and, most importantly, we are going to offer you some solutions that, from my point of view, may be useful to you. Page Contents [ Show ] Traditional Commerce vs Electronic Commerce The existence of a new scenario of consumer habits , social and technological changes, which cannot be turned away, is indisputable.
Thinking that a commerce model, conceived decades ago, can adapt to this new environment without any adjustments is naive. The question would be : How can a small business compete in this situation? The situation in Spain regarding traditional commerce vs. electronic commerce According to the Total Retail 2017 report , online shopping is growing significantly in Spain. Purchasing habits are getting closer to the world average, although we are still far from our surrounding countries. Spanish consumers continue to prefer the physical store but, despite this, the number of consumers who go there at least once a week has been reduced by more than 20%. They highlight the motivations of consumers to go to traditional stores. 80% of those surveyed highlight greater knowledge of the product. For 71%, the most important thing is to quickly check the availability of the product in other stores. 60% value personalized offers in real time. And for 58% the most important thing is an attractive and innovative environment.